Creation and developpement of communication’s tools
for press and event.
Since 2011, Lacoste trust us for developing all communication’s tools dedicated to press and event.
This collaboration started by a work of harmonization of all various kinds and formes of existing tools, that let us created a simple and effective graphic charter. This one is applied as well on seasonal press releases than on the press-room (a website for journalist and internal teams, that we designed and conceived to be easy to use all around the world.)
For events (fashion show, product launch), we are free to reflect – in the more righly way – the spirit of clothes and the unique character of the moment, in a close collaboration and discussion with the artistic director of the brand, Felipe Oliveira Baptista.
# art direction – print – graphic charter – website – press tools